PSYC 215 Lecture Notes - Lecture 3: Monthly Active Users, Virtual Reality, Focus Group
Document Summary
Jan 16 the psychology of social media. Social media becoming increasingly big part of lives. Survey in us over 70% using. Some saying addicted (cid:272)a(cid:374)"t li(cid:448)e (cid:449)ithout. Another graph: x-axis - % between 18-34 using a social media platform, almost 100% use fb, y-axis monthly minutes. How often do we check: of those who have fb 76% daily, checking social media part of daily routine, 50% of 18-24 years olds check fb right when wake up. Who uses: young adults use at highest rate, over time social media use has become more representative of pop. Which gender uses social media more: men and women use at same rates. Fun facts about fb many studies involve fb. Over 2b monthly active users world wide. Average time spent on fb is 20 minutes. Maybe helps (cid:272)o(cid:374)(cid:374)e(cid:272)t i(cid:374) (cid:449)a(cid:455) (cid:374)or(cid:373)all(cid:455) (cid:449)ould(cid:374)"t (cid:271)e a(cid:271)le to. Maybe lets us present ourselves in an idealized way. Maybe facilitates communication, ready access to someone.