HIST-251 Lecture Notes - Lecture 3: Global Citizens Movement, Trans-Cultural Diffusion, General Agreement On Tariffs And Trade
25 Mar 2016
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Document Summary
By reducing barriers to the movement of goods, services and capital (though generally not people) across national boundaries, the governments have gave way to globalization. Liberalized trading rules and deregulated markets lead to lowered tariffs and allowed foreign direct investments in almost all over the world. The institution of gatt (general agreement on tariffs and trade) 1947 and the. Wto (world trade organization) 1995 as well as the ongoing opening and privatization in eastern europe are only some examples of latest developments: market drivers:- As domestic markets become more and more saturated, the opportunities for growth are limited and global expanding is a way most organizations choose to overcome this situation. Common customer needs and the opportunity to use global marketing channels and transfer marketing to some extent are also incentives to choose internationalization. (ferrier, 2004: cost drivers:- Sourcing efficiency and costs vary from country to country and global firms can take advantage of this fact.
