PSYC 250 Lecture Notes - Lecture 2: Information Overload, Prefrontal Cortex, Negativity Bias
Document Summary
Chapter 2: social cognition: thinking about the social world: overview of chapter: Schemas: e. g. , going to a restaurant, visiting the doctor. Social cognition: the manner in which we interpret, analyze, remember, and use information about the social world. Social thought is not always rational, is seemingly automatic, and is linked to emotions. Schemas, heuristics, errors, and affect (our current feelings and moods: mental frameworks centring on a specific theme that help us to organize social information. Social roles: role schema: exert powerful effect on social cognition. Schemas influence 3 processes: attention: information we notice, encoding: information is stored in memory, retrieval: the recovery of information from memory, help to process with less effort, resistant to change. If information is consistent then it is encoded. If information is sharply inconsistent then we encode in separate location with unique tag" If information is consistent with schema, it is noticed and enters our consciousness.
