COMM 299 Lecture Notes - Lecture 11: Search Engine Optimization, Internal Communications, Pinterest

• School: Concordia University
• Department: Commerce
• Course: COMM 299
• Professor: Harold Simpkins

Document Summary

Cultivate and nurture your relationships with the people around you. Upload a professional grade photo of yourself to your profile. Join various social media groups in your chosen field and start networking. Share rele(cid:448)a(cid:374)t k(cid:374)o(cid:449)ledge a(cid:374)d e(cid:454)pertise (cid:455)ou"(cid:448)e gathered (cid:449)ith (cid:455)our (cid:374)et(cid:449)ork. Continuously search for more people to network with. Your website: ensure that it communicates your message strategy, grab attention, be memorable, make it easy and intuitive to navigate your site, think seo (search engine optimization) Online display advertising -> ad space: demographic, behavioural, contextual. Creating compelling resumes: write your job objective statement (job title or type of work you wish to do, decide on the type of resume. Combination: organize your resume and write convincingly, draft each section of your resume. References: format your resume like a professional. Standard font (not times new roman), body text 12pt, heading max 14pt. Print on laser and high quality bond paper. Types of interviews: screening interview, behavioural interview, assignment interview.