MARK 492 Lecture Notes - Lecture 9: Expectancy Theory, Work Motivation, Goal Setting
27 Jan 2017
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Motivating employees across cultures: motivation theories international employees. Multinationals face an array of challenges to motivate a workforce in the face of a rapidly changing labour market: theories of work motivation in the multinational context to motivate. Need theory: assumes that people can satisfy basic human needs in the work setting: maslow"s hierarchy of needs: states that people have five basic types of need. Frustration of a need motivates behaviour to satisfy the need. People seek to satisfy higher and lower level needs. People compare their own ratio with other"s ratio. Researchers has found variations in different culture regarding the sense of inequality and the reward allocation norms. It also includes the different value (v) that individuals can place on many outcomes. The formulation means that employees will only be motivated to put effort into their work if they: Believe that if they work hard they will accomplish their task. (monkey theory)
