PSYC 1001 Lecture Notes - Lecture 6: Albert Bandura, Token Economy, Learned Helplessness

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Durable/ permanent change in behaviour, knowledge, capability or attitude as acquired through experience, not development (don"t learn to walk, part of maturational development but learn to speak, etc. ) Use because reluctant to rely on cognitive abilities (invisible) Ivan pavlov created concept (he was a physiologist, studied digestion, inserted tubes into digestive track, when different chem processes facilitated digestion) Saw that salivated when food presented and salivated in advance of food (footsteps of assistants, or when rattling food dishes), surprised so abandoned study of digestion (focus on processes of conditioned to salivate) Only about passive reflexes (automatic, don"t think about) Before conditioning: unconditioned stimulus evokes unconditioned response (what obviously happens, cause and effect, see meat and salivate) Neutral stimulus would not condition a response normally, introduced alongside (paired) the unconditioned stimulus and will evoke the same response as the unconditioned stimulus (it becomes the conditioned stimulus)

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