COMS 1000 Lecture Notes - Lecture 4: Media Studies, Richard Hoggart, Raymond Williams
Document Summary
Address by international communication association president robert craig (uofcolorado at boulder) Communication theory as metadiscourse ( a technical term for what we do when we re exively talk about talk for some pragmatic purpose ): any systematic, critically re exive, and relatively abstract discourse about communication . Communication and communication culture one of several competing ways of framing issues in public discourse . Response to new means of mass communication. Elite fears of mass media: radio, lm, television, etc. Interdisciplinary eld but with distinct schools and approaches. Tied to interests of media industries (or government) Socially oriented media theory (people and social) Several names: toronto school, media ecology, german media theory . Focuses on theorizing media as technologies, grounded in concern for media"s impacts on human nature. We are the subjects of gadgets and instruments of mechanical data processing. Once synonymous with economics, now often refers to heterodox (marxist/marxian) approaches to economic life.