PHIL106 Lecture Notes - Lecture 9: Cass Sunstein, Johannes Gutenberg, Google News

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PHIL106 Lecture 9- Media, democracy and the public sphere
- Confirmation bias becomes amplified when we can select he inputs of what we see.
- The press is called the press because originally, newspapers were made by the printing
press. (Johannes Gutenberg c. 1450)
- The printing press broke the system of who could speak which was an immediate threat to
the poer of kigs. You eeded a liese to hae oe, the ere dagerous thigs eause
they threatened the control of the elite because information would get out that they
ouldt otrol.
- Contemporary controversies around the internet echo 17th century controversies over the
printing press because of the dangers of uncontrolled communication.
- Case Study: Google News. You can personalise the news that you see.
- Cass “ustei sas: tehology has greatly ireased people’s aility to filter hat they
at to read, see ad hear… you eed ot oe aross topis ad ies that you hae ot
sought out. Without any difficulty you are able to see exactly what you want to see, no more
and no less.
- The dager of this persoalisatio is eig ale to filter out opiios that e hae ot
osidered ad dot ko aout. We aret ale to push out of our digital ofort zoe.
- We set up according to our vision of the world and only reinforce our own ideas of that
world.
- Democracy was invented in Athens, Greece in the 6th-4th centuries and disappeared until the
18th century.
- All of our words to do with democracy come from Greek e.g. mos, arche, krátos.
- The revolutions (English-1640, American-1775, French-1789) led to a complete change of the
power belonging solely to the monarchy to the power lying with the people.
- But deora doest alas sta uorrupt ad health.
- The fourth estate: Burke said there were 3 estates in parliament: nobility, clergy and
commoners, but there is a fourth estate- the press gallery. The ideals of the press is that
the are the defeders of the pulis iterest, a idepedet athdog, report ithout
fear or favour and keep abuses of power in check.
- The public sphere: Jurgen Habermas, space in which people discuss and criticise their
society, they have a shared understanding which is the public opinion. The people have a
common concern and influence political action.
- If ou at aage things at the level of discussion, it enhances to violence. This is why
leaders should respect public opinion and be checking in regularly, not just every three
years.
- Marketig ad edia aipulatio a reate the sese of puli opiio or push peoples
views one way of the other.
- I large soieties here e at all eet to deate, e hae to rel o the edia to reflet
what people really care about.
- Ideally the press is used to serve the people and a way to get ideas out in the world but it is
instead used to control public opinion and manipulate the audience.
- The election process has just fallen into marketing: simple message, stick to talking points,
never get too deep into a debate, repeat message over and over.
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Document Summary

Phil106 lecture 9- media, democracy and the public sphere. Confirmation bias becomes amplified when we can select he inputs of what we see. The press is called the press because originally, newspapers were made by the printing press. (johannes gutenberg c. 1450) The printing press broke the system of who could speak which was an immediate threat to the po(cid:449)er of ki(cid:374)gs. You (cid:374)eeded a li(cid:272)e(cid:374)se to ha(cid:448)e o(cid:374)e, the(cid:455) (cid:449)ere (cid:858)da(cid:374)gerous thi(cid:374)gs(cid:859) (cid:271)e(cid:272)ause they threatened the control of the elite because information would get out that they (cid:272)ould(cid:374)(cid:859)t (cid:272)o(cid:374)trol. Contemporary controversies around the internet echo 17th century controversies over the printing press because of the dangers of uncontrolled communication. You can personalise the news that you see. Cass u(cid:374)stei(cid:374) sa(cid:455)s: (cid:862)te(cid:272)h(cid:374)ology has greatly i(cid:374)(cid:272)reased people"s a(cid:271)ility to filter (cid:449)hat they (cid:449)a(cid:374)t to read, see a(cid:374)d hear you (cid:374)eed (cid:374)ot (cid:272)o(cid:373)e a(cid:272)ross topi(cid:272)s a(cid:374)d (cid:448)ie(cid:449)s that you ha(cid:448)e (cid:374)ot sought out.

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