MGTS2606 Lecture Notes - Lecture 3: Social Identity Approach, Corporate Communication, Theory X And Theory Y
Document Summary
"the process by which individuals stimulate meaning in the minds of other individuals by means of verbal or non-verbal messages in the context of a formal organisation" (richmond, Involves transmission of messages, social interaction, reciprocal creation of meaning, and sharing of meaning. *start assignment by providing definition of org. culture/comm. Inform employees about their tasks, and about the policy and other issues of the organisation: create a community within the organisation. Shapes organisational culture, and in turn culture helps to determine comm. Patterns, rules, goals, etc: key questions, who is allowed to talk to whom, how are employees expected to communicate, what kind of comm. Purpose: control, monitor employee performance, motivation, acknowledge high performance, balance needs and goals, balance expectations of employer and employee, manage knowledge, share explicit and tacit knowledge. Systems in organisations was seen as the exercise of authority, coordination and control: emphasis on organisational structure and individual behaviour, supported by formal, hierarchical and planned comm.
