KKB180 Lecture Notes - Lecture 1: Autonomous Car, Faith Popcorn, Circular Economy
Trend
A general development or change in a situation or in the way that people are behaving.
Global trend
A general development or change in a situation that affects many countries of the world.
"Trends are generally created by four main factors: governments, international transactions,
speculations/expectation, and supply and demand." ~ someone
"You don't have to know the future, you just have to know the direction that it is heading."
~ DFW 2016
Trend forecasting is a creative process, connecting seemingly disparate threads of information,
Observing shifts
Trends can be cyclical. And trends tend to oppose each other.
Rise of the participant. The expectation economy - participation isn't optional!
Flexibility.
Constant updating of global, national and local sources
Industry data bases and news sources
Oservation loal, regional, travel……
Wide spectrum of media outside of your own field.
Faith Popcorn CEO of BrainReserve - Futurist marketing https://connectqutedu-
my.sharepoint.com/personal/n10200673_qut_edu_au/Documents/Creative%20Industries%20-
%20Linked%20Files/Week%201%20KKB180%20final.pdf
Enterprise skills
WEEK 2 – Guest lecture? Cynthia Macnee - Creative intelligence
More from less - circular economy
Speed of change - agility and disruption
Technology - humans and machines
Moore's Law
"number of transistors and resistors on a chip doubled every 24 months" ~ Moore
Agility and disruption
- To compete in today's market, companies must look beyond just updating skills. They need
to adapt to any disruption.
find more resources at oneclass.com
find more resources at oneclass.com
