ENV118 Lecture Notes - Lecture 25: Mike Hulme, Orica, Mass Media
Document Summary
Leaking toxic sludge report kept quiet by chemical giant (orica) Hunter river causal relationship to cancer and other health issues. Exposes from journalists have aided in improved communication. Media and forums for communication: formal and academic channels, journal articles, books, conferences, oral presentations, public spaces, sign posting, mass media, news articles, social media, advertising. What is the purpose of the communication: scope, goals, objectives. How is the message conveyed: medium. Social, cultural, political, economic context is critical. Mike hulme (2009) argues that we disagree about climate change because. Emotional and affective context is incredibly powerful. Alienation of people from their pre-modern environment. Delayed or absent gratification for taking action. Inspiring australia: to develop a national strategy for engagement with the sciences: scientists aren"t the best communicators asides from academic communications, before this movement there was only an emphasis on publishing papers. Science should aim to communicate to the general public and policy-makers to aid environmental management.