BU288 Chapter Notes - Chapter 3: Gender Role, Stereotype, Individualism
Document Summary
It has three components: a perceiver, a target that is being received, and some situational context in which the perception is occurring. Perceptual defense: the tendency for the perceptual system to defend the perceiver against unpleasant emotions. The target: perception involves interpretation and the addition of meaning to the target, and ambiguous targets are especially susceptible to interpretation and addition, the perceiver does not or cannot always use all the information provided by the target. The situation: every instance of perception occurs in some situational context, and this context can affect that one perceives. As an individuals, we categorize ourselves and others to make sense have and understand the social environment depends on what is most salient and appropriate to the situation. We also form perceptions of others based on their memberships in social categories. Social identity theory is useful for understanding stereotyping and discrimination. Co-worker is a good man with great potential .