BU208 Study Guide - Fall 2018, Comprehensive Midterm Notes - Time, Ford Focus, Business Communication
BU208
MIDTERM EXAM
STUDY GUIDE
Fall 2018
BU208- WEEK 1
• What is business communications?
o Business communication is an effective and efficient way to advance the day-
to-day tasks involved in business dealings
o Business communication requires a specific style that enables individuals to
easily access information- clearly, completely, accurately.
• Question: why do we communicate?
o We communicate to connect- we are all connectors; we need people, in the
business world we need each other.
• Communicate most successfully when we:
o Consider the results we want
o Adapt our message to meet the needs of our audience
▪ Content
• What do you include in the form of communication?
▪ Tone
• Easy going, laid back, or right to the point?
▪ Style
• Essay, bullets, white space
▪ Medium
• Person, email, attachment
• Two types of communication conventions?
o Oral, nonverbal
▪ Examples- Face to face, telephone, electronic and in-person meetings
▪ Style- Language, eye contact, facial expressions and body language
▪ Tone- Friends and polite
o Written
▪ Examples- Email memos and letters, hardcopy memo and letters,
websites, internet, texts, and social media
▪ Style- Concrete language, short sentences and paragraphs, white
space, headings, bullets and lists
▪ Tone- Polite but neutral
• How is business communication different than non-business communication?
find more resources at oneclass.com
find more resources at oneclass.com
• Primary purpose of business communication?
o Build goodwill
o Create a positive image
o Goal- do business with yours
• What employable skills will you need?
o Fundamental skills
▪ Communicate
▪ Manage information
▪ Use numbers
▪ Think and solve problems
o Personal management skills
▪ Demonstrate positive attitudes and behaviours
• Looking from the bright side, people want to work with
positive people (time to self reflect?)
• Thought about the problem, what do you think we can do
about it? It’s a idea eve though it may not be the greatest
one
▪ Be responsible
• Always learning on the job
▪ Be adaptable
▪ Learn continuously
• Eve if it’s readig a book fro the library
▪ Work safely
o Teamwork
▪ Work with others
▪ Participate in projects and tasks
• Effective communication strategies
o Listening
o Reading
▪ Reading information and what do you do with it?
find more resources at oneclass.com
find more resources at oneclass.com
Document Summary
Lecture 2: employers expect entry-level employees to: Did you give them all the data necessary or force them to want more: comprehensive, style, organization and visual impact of the message- organized neatly, not just writing words, but also for appearance and aesthetics. Introvert (get energy from within: how one gathers information, sensing vs intuition, sensing- gathers information systematically. Informational messages: focus on content- the problem, or challenge, data, and possible solutions, procedural messages, focus on method, process, who will do what, how decisions will be made, and so on. Informational leaders: generate and evaluate ideas and text. We are most happy to enclose a photo of the laptop/tablet/smart phone that we recently sold you or appraised for you. We feel that this added service, which we are happy to extend to our fine customers, will be useful should you want to ensure your laptop/tablet/smartphone. We trust you will enjoy this additional service.
