MODULE Chapter Notes -Swot Analysis
Document Summary
Create a solid business plan and/or strategy. Create a mission and vision statement for your company, goals and objectives, courses of action, an overall business model, marketing models, and financial projections. Conduct a thorough swot analysis to uncover the strengths, weaknesses, opportunities, and threats. It will be essential to define your target market, and build your business strategy around that. Without a strategy, it will be extremely hard to succeed as a business owner: do business online. Having a physical store will not be enough to win against your competitors, expand your business in the cloud. Through this, target market can find you through online. A business that has no business in the cyber world does not exist at all: build customer loyalty. Many filipinos rely on the product reviews and rate when shopping online. Gain customer loyalty and perhaps ask them to go online and give a good review: advertise, advertise, and advertise.
